Who it is for

Five roles, five pages. Each says what that person gets and what they cannot have yet.

New hires
Certified at level 1 inside 90 days, at level 2 within the year. 39.5 hours, taken between files.
Experienced lenders
You already lend. The diagnostic removes what you know, and 13.5 hours cover what is new here.
Coaches and managers
Your licence costs nothing. What you get is four tools and a way to calibrate with other coaches.
Learning leads
You have to defend this in a business case. Here are the numbers it turns on.
Administrators
Roles, sign-in, policy values and exports. What is built, what is designed, and which is which.

Only learners. Managers, coaches and administrators hold a licence at no charge, because a programme nobody supervises does not work.